Audioasis

Audioasis is a storytelling application designed to allow users to preserve and share short stories. Developed as part of a Capstone project at UC-Irvine, the project spanned over 6 months, from Fall 2022 to Winter 2023.

Role

Role

UI/UX Designer Co-lead &
Jr. Flutter Developer

Client

Client

Kelly Keiser

Industry

Industry

UC-Irvine Capstone Course Project

Tools

Tools

Figma, Miro, Google Suites, Flutter

Team size

Team size

5

Challenge

Challenge

Design Inspiration: Ensuring a familiar user experience by drawing inspiration from Audible, Spotify, Wattpad, and Instagram.

Limited User Research: Due to class scheduling constraints, user research was limited and participants may not have perfectly matched our target audience.

Innovation: Creating a new platform for short stories, leading to limited design references.

Solution

Solution

Audioasis is designed to make the creation, sharing, and listening of short stories intuitive and engaging. We aimed to create a seamless user experience by integrating features inspired by popular platforms.

User Research

01

User Personas

We created 5 user personas to represent our target audience:

  • Author (seeking free audio book upload)

  • Parent (reading/playing stories for children)

  • Grandparent (reading stories for grandchildren)

  • Audiobook Enthusiast (listening while on-the-go)

  • Young Adult Reader (listening to books instead of reading) — pictured to the right

02

Scenarios

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Storyboarding the Experience

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Swimlane Diagrams

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

01

User Personas

We created 5 user personas to represent our target audience:

  • Author (seeking free audio book upload)

  • Parent (reading/playing stories for children)

  • Grandparent (reading stories for grandchildren)

  • Audiobook Enthusiast (listening while on-the-go)

  • Young Adult Reader (listening to books instead of reading) — pictured to the right

02

Scenarios

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Storyboarding the Experience

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Swimlane Diagrams

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

01

User Personas

We created 5 user personas to represent our target audience:

  • Author (seeking free audio book upload)

  • Parent (reading/playing stories for children)

  • Grandparent (reading stories for grandchildren)

  • Audiobook Enthusiast (listening while on-the-go)

  • Young Adult Reader (listening to books instead of reading) — pictured to the right

02

Scenarios

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Storyboarding the Experience

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Swimlane Diagrams

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

Competitive Analysis

As a team, we conducted a comprehensive competitive analysis by:

  1. Selecting Competitors: Each team member strategically chose a prominent story-related app as a benchmark.

  2. Comparative Interface Analysis: We conducted a page-by-page comparison of our planned app features with competitor interfaces. This analysis identified trends in user interface (UI) design for storytelling applications, while also pinpointing opportunities for Audioasis to differentiate itself from the competition. We ensured our design wouldn't be overly complex and hinder user experience.

  3. Benchmarking: This analysis revealed areas where we could improve our design to be more user-friendly and competitive. It also highlighted common functionalities across competitor apps, which helped us validate our own design decisions.

Design and Prototyping

Sketches

Freehand sketching allowed us to explore various Audioasis layouts in a creative flow. We experimented with element arrangements and functionalities to find the most user-friendly and visually appealing approach. Simultaneously,sketching helped us identify and prioritize essential features, ensuring their prominent placement within the app for optimal user accessibility.

Low/Medium Fidelity Wireframes

Our low to medium fidelity wireframes were instrumental in rapidly sketching out Audioasis' core features. Inspired by Spotify's familiar layout, these wireframes helped us iterate on functionalities and user experience. This approach ensured a balance between a fresh audiobook experience and user comfort for those familiar with similar platforms. For our client, unfamiliar with design processes, the wireframes provided a concrete understanding of Audioasis' functionalities and interface, facilitating clear communication and buy-in.

Medium/High Fidelity Wireframes

We used medium-fidelity wireframes for initial user testing with 5-7 participants. Their valuable feedback allowed us to iterate and refine the design before high-fidelity mockups, addressing usability concerns early on. This resulted in some minor changes to the interface that improved user understanding of the app's features. This user-centered approach ensured a smooth user experience while saving development time.

User Testing

2 Key Findings

Upload Process Confusion

The initial design of the upload button resembled a share button, leading to user uncertainty about its function.

Unclear Content Upload

Title headers within the main text box confuse users about where to enter story content.

User Feedback Incorporated

User Feedback Incorporated

Clearer Upload Icon

We simplified the upload icon to make it easier to understand what action to take by adding text to the icon.

Dedicated Title Field

Title headers were moved outside the text box for better clarity.

Helpful Placeholder Text

We added grey placeholder text to guide users on what information to enter.

  • Log in/Sign Up

    Sign in or create your free account to unlock a world of stories and share your own!

  • Notification

    Never miss a beat! Get real-time alerts when new chapters drop from your favorite stories and series, or when authors you follow publish something fresh.

  • Search

    Millions of audiobooks to explore. Dive into a world of stories across genres, by your favorite authors, or in captivating series.

  • Upload

    Bring your story to life! Add a picture, title, description, and record your audio directly in the app. Upload a transcript and tags to help listeners discover your masterpiece.

  • Library

    Your Audioasis Library: Curate your favorites. Organize playlists. Everything you love or bookmark, all in one place.

  • Update Personal Story Upload

    Perfect your masterpiece! Edit your uploaded stories and series anytime through your Account Profile.

  • Listen to a Story

    Dive in! Discover stories from recommendations, new releases, or your recently played. Add to playlists for later, like or dislike to personalize your experience, explore more by the author, and so much more.

  • Log in/Sign Up

    Sign in or create your free account to unlock a world of stories and share your own!

  • Notification

    Never miss a beat! Get real-time alerts when new chapters drop from your favorite stories and series, or when authors you follow publish something fresh.

  • Search

    Millions of audiobooks to explore. Dive into a world of stories across genres, by your favorite authors, or in captivating series.

  • Upload

    Bring your story to life! Add a picture, title, description, and record your audio directly in the app. Upload a transcript and tags to help listeners discover your masterpiece.

  • Library

    Your Audioasis Library: Curate your favorites. Organize playlists. Everything you love or bookmark, all in one place.

  • Update Personal Story Upload

    Perfect your masterpiece! Edit your uploaded stories and series anytime through your Account Profile.

  • Listen to a Story

    Dive in! Discover stories from recommendations, new releases, or your recently played. Add to playlists for later, like or dislike to personalize your experience, explore more by the author, and so much more.

Development

Development

Leveraging a user-tested and client-approved design, we hit the ground running in development. A comprehensive style guide and open communication channels ensured the application stayed true to the vision while addressing technical considerations. By the end of the quarter, I, along with the development team using Flutter, implemented a core set of functionalities, laying a solid foundation for the future application despite limitations in time and resources.

Leveraging a user-tested and client-approved design, we hit the ground running in development. A comprehensive style guide and open communication channels ensured the application stayed true to the vision while addressing technical considerations. By the end of the quarter, I, along with the development team using Flutter, implemented a core set of functionalities, laying a solid foundation for the future application despite limitations in time and resources.

Future Opportunities

Future Opportunities

Designing Audioasis was an iterative adventure, always keeping the user at the heart of the process. By constantly listening to user needs and incorporating their feedback at every stage, we (my team and I) were able to craft a high-fidelity design that's not just beautiful, but also intuitive and user-friendly. This strong foundation set the stage for a smooth development phase, paving the way for a truly compelling storytelling app. And the best part? Our client was thrilled with the final product!

Designing Audioasis was an iterative adventure, always keeping the user at the heart of the process. By constantly listening to user needs and incorporating their feedback at every stage, we (my team and I) were able to craft a high-fidelity design that's not just beautiful, but also intuitive and user-friendly. This strong foundation set the stage for a smooth development phase, paving the way for a truly compelling storytelling app. And the best part? Our client was thrilled with the final product!

Personal Growth and Learnings

Personal Growth and Learnings

Client Alignment & Communication

Client Alignment & Communication

This project reinforced the importance of client meetings. By actively listening and adjusting designs to their vision while maintaining user-centricity, we achieved a successful outcome.

Simplifying Communication

Simplifying Communication

Working with a client with limited technical knowledge highlighted the need for clear and concise communication. I learned to break down complex concepts into simpler terms, promoting better understanding and collaboration.

Presentation Confidence

Presentation Confidence

Beyond the case study, weekly presentations for the UCI showcase strengthened my public speaking skills. This experience helped me gain confidence presenting projects to diverse audiences.

Annahi Paez © 2023.

Annahi Paez © 2023.

Annahi Paez © 2023.